Social Studio
Build your author platform with scheduled posts, coordinated campaigns, and AI-powered content creation. Spend less time on social media while staying consistently visible.
What is Social Studio?
The Social Studio helps you maintain a consistent social media presence without spending all day online. Schedule posts, create campaigns, and generate content — then get back to writing.
Tip
The key to social media success is consistency, not perfection. Social Studio helps you show up regularly without the daily grind.
Features
Supported Platforms
Social Studio connects to the platforms where readers discover authors:
- Facebook Pages
- TikTok
- Twitter/X
- YouTube
- Threads
- Bluesky
Note
Platform availability depends on your connected accounts. You only need to connect the platforms you actively use.
How It Works
1. Connect Your Accounts
Link your social media accounts through OAuth (the same secure process you use when "Sign in with Google" buttons). We never see your passwords.
2. Create Content
Write posts, add images, and set hashtags. You can create content in several ways:
- Write manually — Compose posts from scratch
- Use templates — Start from genre-specific templates
- AI assistance — Generate captions that match your voice
- Image generation — Create graphics with AI
3. Schedule or Post
Choose when your content goes live:
- Post now — Publish immediately
- Schedule — Set a specific date and time
- Queue — Add to your posting queue for automatic scheduling
4. Monitor from the Calendar
Your content calendar shows everything scheduled. See gaps, adjust timing, and ensure you are covering all platforms.
Coordinated Campaigns
Campaigns help you organize posts around specific goals:
- Book launches — Coordinate countdown posts, reveal day, and follow-up
- Sales and promotions — Announce discounts across all platforms
- Cover reveals — Build anticipation with teasers
- Seasonal themes — Holiday or seasonal content series
Each campaign groups related posts together, making it easy to plan and track multi-platform promotions.
AI-Powered Content Creation
Caption Generation
Generate platform-specific captions that match your author voice:
- Learns from your existing posts and writing style
- Optimizes length and format for each platform
- Suggests relevant hashtags
- Creates hooks and calls to action
Image Generation
Create social graphics using Freepik's AI:
- Generate images from text descriptions
- Platform-specific dimensions (square for Instagram, vertical for TikTok, etc.)
- Store images in your GitHub asset library
- Batch generate for multiple platforms at once
BYOK for AI
AI features require your own API keys. This keeps costs transparent and ensures your content ideas stay private.
Getting Started
- Connect your accounts — Link Facebook, Instagram, or other platforms
- Explore the calendar — See how scheduled content appears
- Schedule your first post — Create and schedule content
- Create a campaign — Organize posts around your next launch
Social Media Best Practices for Authors
- Be authentic — Readers connect with real people, not marketing speak
- Show your process — Behind-the-scenes content performs well
- Engage, do not just broadcast — Reply to comments and build relationships
- Mix content types — Alternate between promo, personal, andevergreen content
- Batch create — Schedule a month at a time, then step away