Scheduling Posts

How Scheduling Works

Instead of posting manually to each platform every day, you:

1. Write your content
2. Add images or videos
3. Choose which platforms
4. Set the date and time
5. Let StorytellerOS post it automatically

This lets you batch your social media work and maintain consistent presence without being online constantly.

Creating a Scheduled Post

1. Go to Social Studio → Create Post
2. Write your post content
3. Add media (optional)
4. Select target platforms
5. Choose date and time
6. Click Schedule

Post Content

Platform Selection

Choose which connected accounts receive the post:

• Facebook Page — Your author page
• Instagram — Feed posts, Stories, or Reels
• TikTok — Video posts
• Twitter/X — Tweets
• LinkedIn — Professional posts
• Pinterest — Pins
• Threads — Thread posts
• Bluesky — Bluesky posts

Platform-Specific Customization

Customize content for each platform:

1. Select multiple platforms
2. Click Customize per platform
3. Adjust text, hashtags, or media for each
4. Preview each version

Scheduling Time

Specific Date and Time

• Choose exact date from calendar picker
• Set specific time (in your timezone)
• Preview when it will post in other timezones

Queue

Add posts to a queue instead of setting specific times:

• Posts go out in order
• Based on your preset schedule slots
• Good for consistent daily posting

Post Now

Skip scheduling and post immediately:

• Useful for timely content
• Breaking news or live events

Optimal Posting Times

General guidelines (varies by audience):

Adding Media

Images

• Upload from your computer
• Select from your media library
• Generate with AI (if configured)
• Use book cover images

Image Requirements

Videos

• Upload video files
• Check platform size limits
• TikTok: up to 10 minutes
• Instagram Reels: up to 90 seconds

Using Hashtags

Hashtags help people find your content:

• Instagram — Up to 30, but 3-5 targeted works well
• Twitter — 1-2 hashtags maximum
• TikTok — 3-5 relevant hashtags
• Facebook — Hashtags less important

Previewing Posts

Before scheduling, preview how your post will look:

• See how text will display
• Check image cropping
• Verify link preview (where applicable)
• Preview each platform separately

Managing Scheduled Posts

Editing Scheduled Posts

1. Find the post in the calendar or list
2. Click to open
3. Click Edit
4. Make changes
5. Save

Rescheduling

• Change the scheduled date/time in edit mode
• Or drag and drop in calendar view

Canceling

1. Find the scheduled post
2. Click Delete or Cancel
3. Confirm

Handling Failures

Sometimes posts fail to publish:

• Platform API issues
• Connection expired
• Content policy violation
• Media upload failed

When a post fails:

1. You will see it marked as "Failed" in the calendar
2. Click to see the error message
3. Fix the issue
4. Reschedule or post manually

Best Practices

• Batch schedule — Plan and schedule a week or month at once
• Mix content types — Promotional, personal, engagement posts
• Leave room for spontaneity — Do not schedule so much you cannot add timely posts
• Review before it posts — Check upcoming posts for typos
• Track what works — Note which post times get engagement